David Meerman Scott

The http://www.webiknow.com/ blog is the official blog of David Meerman Scott, an online marketing and public relations guru. I have read his book "The New Rules of Marketing and PR". Its a very practical book and is a goldmine of web sources about re-tooling marketing and public relations in an on-line environment. It is also incisive as it provides "in your face" analysis of emerging PR realities amidst time tested theoretical and traditonal banalities held sacred by practioners of the craft.

It is with this that two websites are put forward. http://www.davidmeermanscott.com/ and http://www.webinknow.com/