Monday, September 22, 2008

Traditional PR Still Remains Strong

Even in the wake of online media, some fundamentals hold fast.

by Steve Simon
SSPR Public Relations

About a year ago, numerous blogs were discussing the ostensible "death" of traditional PR. The dialogue centered on the idea that the competition and pressure of online media technology, like blogs, pod casts and RSS feeds, was slowly rendering this kind of PR obsolete.

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